Description
Media intelligence is designed to provide insights into business performance. Nowadays, Artificial Intelligence and Machine Learning-assisted tools are used to provide real time insight into an organization’s media data and social data, help predict potential issues, with results that are proactive for communications strategies. Semantic analysis, Natural Language Processing combined in Speech and Optical Character Recognition are used to track keywords. Social listening means posts are archived and indexed. Sentiment analysis and Machine Learning translation are enhancing the depths of intelligence that can be harvested.
DataScouting’s media intelligence platforms minimize time and effort needed to search and find actionable information in broadcast, online, social and print media. Using text analytics and automatic classification, speech and optical character recognition, advertisement, logo detection and facial recognition, we help media monitoring companies and organizations streamline their workflow, create a database of media intelligence information and share content.
About MediaScouting Suite
- A versatile broadcast, online and print media intelligence platform developed to provide holistic solutions for media monitors, broadcasters, media agencies, governments and organizations;
- Automatically enriches media content using AI;
- Built for Cloud, can be installed On-Premise.
Why should you use the MediaScouting Suite
- One shared intelligent media platform for all media:
- Print: OCR, Metadata, Clipping / Reviewing, Ad Monitoring;
- Broadcast: Speech-to-Text, Ad Monitoring, Face/Logo Recognition;
- Online & Social: News content crawlers, metadata extraction via NLP;
- Ideal for multi-location business;
- Maintain effective cross-organization: keep teams organized and connected, from anywhere, anytime;
- Dashboard: multi-platform, multi-format content delivery;
The MediaScouting difference
- The MediaScouting Suite supports tools beyond the traditional applications with features, like: 360 degree media monitoring, single clipping and reviewing interfaces;
- Create print, broadcast and online/social reports, send customizable alerts in real time;
- Work both with news and advertisement monitoring in a single platform;
- Can scale to process millions of daily news items and thousands of streams of audiovisual content;
- Ready to work, in Amazon AWS, Microsoft Azure or On-Premise.
Choosing to work with DataScouting means
- Experience and flexibility;
- Reliable support and dedicated team;
- TÜV Austria ISO 9001-2015 certified company.
